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SHERP Canada films car show episode in Parry Sound

PARRY SOUND, ON- Parry Sound will be starring on the small screen in the near future.

According to an announcement from the town government, Parry Sound recently hosted representatives from SHERP Canada and a film crew from Barcroft Studios, who are based in the United Kingdom.

The crew was in town to film a video for a new car show series being developed by a major American cable network. Filming took place at the town’s transfer station, as well as the surrounding land.

The area allowed SHERP to show off the capabilities of their off-road vehicle.

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“This is our fourth visit to the Parry Sound area in the past 12 months. We were very excited to have this opportunity to showcase the SHERP Industrial Off-Road Vehicle’s range of capabilities in such challenging terrain”, said Evgeny Astakhov, Regional Sales Manager, SHERP Canada, in the town announcement.

“The Town was very helpful in finding a suitable location and coordinating all the arrangements to make this filming possible on very short notice. The local community’s hospitality and interest towards SHERP is remarkable. SHERP is rapidly growing in North America; we have sold over 200 vehicles across Canada and the USA. The SHERP top management remains committed to establishing a full-scale production in this country, and we are confident that Parry Sound is the right place to be.”

The name of the series, it’s release date, and the name of the cable network could not be released at this time.

“We are always looking for ways to attract and support businesses and promote the Town to the film industry”, said Clayton Harris, CAO, in the announcement.

“In the last 3 years the Northern Ontario Heritage Fund Corporation has contributed $86.3m to the film industry in Northern Ontario. Parry Sound was recently featured in a short film promoting the Northern Ontario film industry at the 2019 Toronto International Film Festival.”

The town said the event demonstrates that the area is an attractive destination for film projects of all kinds. They also said that two local film producers recently attended the Toronto International Film Festival with the help of the Economic Development Officer.

“They have established valuable contacts with several international film makers and are in negotiations for co-production projects in our area for the next year,” read the town’s announcement.

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